copywriting and brand building

Results

When you get the right message across the right way, you see results.

From an annual report we developed for TD Bank highlighting the strength of their community banking strategy. You don’t want to mess with these guys.

From an annual report we developed for TD Bank highlighting the strength of their community banking strategy. You don’t want to mess with these guys.

 
 

Here are just a few examples of ways we’ve delivered for clients:

A new record

After competing concept-to-concept with a leading New York ad agency to win the business of New England’s leading retail bank, we repositioned the bank’s services and produced the most effective television, radio, and print campaign in the bank’s history as measured by a 30% sustained increase in sales center inquiries.

Organic growth

When a leading Northeast supermarket chain, Star Market, needed a complete brand launch for its Wild Harvest healthy foods markets, we created an integrated advertising campaign that dramatically increased awareness, produced instant credibility, and helped drive sales from the opening day.

One big launch

We provided the right words for a tv and video campaign to help Microsoft, the world’s largest software company, successfully promote a new alliance and service offering with AT&T, the world’s largest communications holding company.

Breaking through

For a global technology firm, we created a new corporate communications and strategic messaging platform that helped define them as the market leader in intelligent optical networking, and set the stage for what became an industry success story.

Going global

With a merger creating the world’s leading provider of network-based enhanced services, we helped the newly formed company establish its strategic messaging platform and brand positioning. The result was the successful introduction of the new company in over 50 countries.